Our work rests on four pillars, each helping organisations move into new markets. Most engagements draw on more than one.

Insight · Access · Immersion · Expansion

Portico of the Pantheon in Rome at night

Insight

Market research and executive briefings on market dynamics, policy, geopolitics and supply chains.

We turn complex developments into clear, decision-ready views. Whether a board needs a market briefing, a business school is hosting visiting executives, or a conference needs a speaker or moderator who knows the ground, we bring analysis that is current, candid and free of a house view.

  • For: boards, investors, universities and business schools, event and conference organisers, and government agencies
  • Formats: written reports, executive briefings, keynotes, panel moderation and workshops
  • Example: each year we brief the EMBA cohort of a Shanghai-based business school when it visits Southeast Asia for its ASEAN module, covering business conditions, regulatory change and government policy.

Access

Stakeholder engagement and business matching, with introductions to decision-makers across business, government and academia.

The most useful meeting may be with a minister or an ambassador. Just as often, it is with the working-level official who has spent twenty years in the role and knows how things really move. We help you reach both, and we know when each one matters.

  • For: companies looking for partners, suppliers or distributors, and institutions building new ties
  • Formats: stakeholder and supplier mapping, business matching, partner identification and meeting programmes
  • Example: we helped a foreign electronics manufacturer find partners in Vietnam, from engaging sector associations to a filtered shortlist and arranged meetings.
  • Example: we accompanied a Swiss business delegation to a meeting with the Vice Chairman of the Hai Phong People’s Committee, followed by working meetings at the city’s industrial parks.

Immersion

Business delegations and trade missions, with meetings at government bodies, industrial zones and companies.

A good programme is far more than a travel itinerary. We combine government meetings, industrial park visits and expert briefings with everything around them: logistics, hotels, a tailored suit in Vietnam or the best roast duck in Beijing. We prefer smaller groups, because that is where the best conversations happen.

  • For: business associations, trade promotion agencies, executive cohorts and leadership teams
  • Formats: inbound programmes into new markets, outbound trips for companies expanding abroad, site visits and executive study tours, with logistics handled end to end
  • Example: we convened and ran a conference for a multi-country European business delegation, from programme design to logistics on the ground.

Expansion

Market entry strategy, from first assessment to choosing the right partners on the ground.

We give you realistic timelines and honest expectations, based on what we see on the ground rather than on promotional brochures or investment campaigns. From first assessment to choosing the right partners, we help you plan with fewer surprises and make decisions you will not have to revisit.

  • For: companies entering a market for the first time or scaling across the region, and agencies weighing a local presence
  • Formats: market assessments, go-to-market strategy and regulatory orientation, plus introductions to trusted legal and tax advisers, accountants and headhunters from our network
  • Example: we advised a national trade promotion agency on whether to open a local office, comparing legal setup options and costs.
Chess pieces on a board

Every engagement begins with a conversation.